Wednesday, March 31, 2010

How to Put or Place Ads from Google Certified Ad Networks on your Blog or Website

I saw in Google Adsense Ad Review Center earlier that my blog has placement targeted ads from a Google Certified Ad network. How come I'm not seeing these ads on my blog? Do I have to do anything special, like paste ad codes, to implement these ads? Thanks!"

Congrats on having targeted ads on your blog! It means your blog is doing quite well in its niche. :)

Now, how to implement these targeted ads on your blog:

1. Make sure you're not blocking the ad network. Free up category filters. (refer to screengrab below, top most red circle).

2. Make sure you're not blocking targeted ad units (red circle, 2nd from top).

3. Automatically allow targeted ad placements (red circle, lower right).

4. Make sure you have Adwords ad units on your blog that have similar sizes to the ad units of these targeted ads.

Aside from these steps, you don't need to do anything else to see targeted ads on your blog. Google Adsense will include ads from Certified Ad Networks in the auctions and will show the ads that will generate you the most profit, whether they're from these Google-certified ad networks or the AdWords program.

Tuesday, March 30, 2010

WordPress or Blogger - Which one is the best?

Are you confused with which blogging platform to choose to start your blogging career? The major blogging hosting platforms are no doubt Blogger and WordPress. Now to judge which one is better I have written a detailed comparison chart below that will be of great help in making a smart decision.

Note:- I am not an employee of either Blogger or WordPress. The below chart is solely my personal research.

FEATURES

BLOGGER

WORDPRESS

WHO WON?

Template Customization Offers Free Layout/Style Sheet Customization

No style sheet customization. Payment required

Blogger
Tutorials/Help Innumerable Tutorials on Blogger Tricks Hardly some Blogger
Number of un-official Themes Innumerable Designers Creating Free Templates each day Few Designers Involved
in offering free templates
Blogger
Coding Used Uses user friendly scripting and coding i.e HTML, XML, CSS Uses advance scripting like php that few can understand Blogger
Dashboard Interface Highly user friendly. Easy to navigate. Complicated Interface with hectic navigation Blogger
Default Template Collection Limited Collection Of Default templates mostly un-professional Over 70+ high quality Templates WordPress
Template/Theme
Replacement
Default Template can be replaced by a more free professional template No template change allowed Blogger
Widgets Innumerable Official and Un official Widgets available Limited Official widgets available. Rarely few un- official gadgets available. Blogger
Comments No commenting editing. Moderation allowed. No Spam protection. No user friendly comment form Comments can be edited and moderated. Spam protection available. User friendly comment form WordPress
SEO, Optimization Though Owned by Google, no favoritism. Manual optimization is required Owned by a private party. Meta Tags Plugins used. Easy To optimize Both
Blog Privacy You can limit access to your blog to 100 Authors and 100 readers. All must be Google account holders. You can limit access to your blog to 35 Wordpress account holders. Posts can be password protected or Private. Blogger
Comment restriction You can restrict comments to Google account holders, Open ID users or Any one (includes Anonymous) Comments can not be restricted. Anyone can comment Blogger
Blog Import Only from one BlogSpot blog to another A Blog can be imported from another WordPress blog or from Blogger, Yahoo! 360, LiveJournal and Movable Type and TypePad WordPress
Posts and Comment Notification Authors and subscribers can be notified of latest posts and comments via Email Same here Both
Comment Verification Asks users to verify if they are humans using a 4-6 digit code Does not asks for any verification.
More spam effected
Blogger
Video Storage Limit Unlimited with Google Video and an upload limit of 16GB Just 3GB. More space on upgrade. Blogger
Image storage limit 1 Gigabyte With Picasa Web Albums

3 Gigabytes. More space can be gained through upgrade.
You can also upload .ppt, .doc, .odt and .pdf files

WordPress
File type Storage Only allows image uploading Allows upload of files like .ppt, pdf .doc and .odt files.
More file types can be uploaded on upgrading.
WordPress
Blog Stats Does not have any default stats system. But allows third party tracking scripts. Has a default visitor stats system that shows statistics for two days only and does not provide detailed stats reports.
Does not allow third party tracking scripts.
Blogger
Blog co-partners 100 Google account holders can be added as Administrators or Authors 35 WordPress account holders can be added as Administrators, Editors, Authors or Contributors. Blogger
Advertisements Displays no advertisement of its own on your blog. Displays discreet AdSense advertisements on your blog for small percentage of the page views Blogger
Posts By Email Has a Mail-to-Blogger feature which turns any email account into a blog-posting application Posts can be published using emails Both
Post Feed On Mobile Phones Supported Not Supported Blogger

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